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Writing Great Online Course Content

The Final Step Now that you have done all this hard work laying a foundation, it’s time to focus on your actual content. There are three components to great content: Writing Presentation Recording l Instructional Writing When writing for instruction, you...

What do you have to offer your online students?

Your marketing messages are all about your students Every email and every social media post is always about your students.  What do you have to offer them that will make their life better or solve their problem? Many beginning teachers write messages encouraging...

Developing an Online Course Instructor Marketing Plan

Marketing Plan Nuts & Bolts If you run in fear from the concept of a marketing plan, you can relax.  The marketing plan we are going to go through together is a simple, “get-it-done” type of plan.  No fancy marketing terms or complex systems. We will...

Video Course Hosting Options & Platforms

What is the best way to deliver your video courses? There are a few considerations that will help you to choose your delivery options.  Let’s start off the discussion with the first main choice you will have to make.  Your place or mine? The first...

The Guide to Where to Host Your Course

Good News, Bad News Good news – there are dozens of places to host your course content.  The bad news is that you have to choose just one to start out…and that can be a hard choice, The post below will help you decide between going in on your own versus...

How to find your audience of raving fans

Why identifying your audience is critical to your success When you first start, it’s pretty exciting.  You get an idea for a course and you want to run with it, however, you will find that you won’t grow quickly. Instead, you will be shooting arrows in the...

How to know if online teaching is for you

With all the great business opportunities out there, is online teaching the right one for you? Each type of business offers its own advantages and appeals to certain type of person.  Online teaching is no different.  See if you are the “online teaching...